Business Strategy
The Company has set its development objectives after securing its Marketing License from OGRA, in two phases to build OILCO into a major OMC of the country with strong reputation.
Phase 1: during the 1st Three-years Plan, the Company has to build its storages and installations to achieve sustainable, effective and rapid development of filling stations, focusing on its core business, developing promising segments, maintaining the leading role in petroleum sector and striving to transform it into a large oil marketing company. Our retail footprint thus falls on optimal key strategic locations.
Phase 2: by 2020, the Company envisions to further consolidate its leading role in petroleum sector, achieve robust growth & return on investments equal to that of the international level, also to promote its competitive power significantly in national market and become one of the important oil marketing company in petroleum products. Furthermore we will be enhancing our retail sector in 2020 by way of alliances and strategic international partnerships.
SALE STRATEGY
The company will pursue a substantial role in the Retail Sales segment inline with our strategy to have 80 operational sites by FYE2019.
We have secured a strategic product alliance with oil majors. This enables us to source our products directly from international and domestic producers and ensure that this is delivered to our customer in a manner that maintains quality and achieves customer satisfaction.
Furthermore, in order to optimally utilize our storage capacity, our Hospitality Business Department has provided hospitality arrangements to certain OMC’s.
RETAIL SEGMENT
OILCO anticipate offering Equipment / Tanks / Signage to certain Dealers as per agreement negotiated with them. The offer for this Equipment is according to nature of franchise agreements signed between OILCO and Dealers.
The Franchise agreements comprise three different natures;
- DF (Dealer Financed)
- MF (Mixed Finance) where Company and Dealer both invest in the site on a case to case basis.
- CF (Company Finance)